Cross-cultural communication entails communication that appears between individuals from different cultures. Cross-cultural communication influences an organization. Cross-cultural communication applies to understanding how people from different cultures speak, communicate, and feel the world around them. From a business viewpoint, cross-cultural communication entails understanding business customs, religions, and strategies conceived in transmission. Aspects that affect cross-cultural communication contain language differences, high context versus low context cultures, non-verbal differences, and power distance. Certain principles need to be observed for secure cross-cultural communication to be effective and for an organization to reap the most significant prizes.
Awareness entails knowledge of the other culture’s standards and faiths. Awareness decreases the risk of misunderstanding is the cause of disagreements and conflicts and might be witnessed in an organization if somebody from various cultures got together.
Cultural identity
Culture can explain the values, attitudes, and ways of doing things a person brings with them from a particular place they had given the child. These values and attitudes can influence communication across cultures because each person’s ideas and practices will often be different and may conflict with those of co-workers brought up in various parts of the world.
Ethnic identity
Ethnic identity stresses the role ethnicity plays in how two co-workers from different cultures interact with one another. In the United States, White European Americans are less likely to consider their nationality when communicating, which only emphasizes the importance of addressing different ethnicities in a workplace to educate all associates on the dynamics that may appear between someone or various ethnic groups.
Gender roles
Another factor that affects intercultural communication is gender. That means that communication between members of different cultures is affected by how various societies view the roles of men and women. For example, this article examines how Western cultures view government-sanctioned gender as abhorrent. A Westerner’s reaction to rules that require women in Saudi Arabia to cover themselves and only travel in public when accompanied by a male family member is repressive and degrading. That is looking at the world through a Western lens.
Saudi women commonly view themselves as defended and honored. Therefore, when studying gender identity in Saudi Arabia, we must consider Saudi culture through a lens. Women in America work with these traditional stereotypes, while women in Saudi Arabia adopt their cultural roles.
Individual identity
The individual identity factor is the fifth factor that influences cross-cultural communication. That means how a person communicates with others from other cultures depends on their personality traits and themselves. For example, individuals from a culture can also be considered open-minded or conservative.
These differences will affect the way that multiple individuals from the same culture communicate with people.
